Q3

Its important to note that Media 2.0 means that anyone could distribute a film themselves, but would anyone actually bother paying attention to it? That's why it's important to add on ways that I would market my film. I would begin by creating social media pages such as Twitter and Facebook, which I would use to post the very first teaser trailer onto. With this teaser trailer would be a hashtag - for example '#Disclosure2017'. The idea of this is to create what's called a 'buzz', which uses viral marketing in order to share the teaser trailer across social media through the hashtag. Hopefully, when a certain twitter user 'retweets' or 'likes' content published by the Whatever Productions account, the followers of that user will also see it - leading them to share the content to their followers etc. As you can probably tell by my explanation, this viral markets the thriller to a wider audience, including a specific range that might not have been interested in thrillers, if it wasn't for seeing the content on twitter.